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Financial And Banking
Bank of China
May Bank
DBS Bank
ABN Bank
RBS Bank
UOB Bank
standard chartered bank
AMEX
Bank of China
Bank of China
Objective:
Increase credit card sales via fusion direct sales system
Deployment:
eFusion was the appointed 3rd party sales channel agency for Bank of China, Specialising in their consumer banking products such as personal line of credit and credit cards. Deploying 2 main sales channels on behalf of Bank of China, efusion was one of the banks main sales contributors in their external Sales agency strategy
MayBank
Maybank
Objective:
Increase credit card sales via fusion direct sales system
Deployment:
eFusion was the appointed 3rd party sales channel agency for Maybank, Specialising in their consumer banking products such as personal line of credit and credit cards. Deploying 2 main sales channels on behalf of Maybank, efusion was one of the banks main sales contributors in their external Sales agency strategy
ABN Bank
RBS Bank
ABN Amro Bank
Objective:
Increase credit card sales via fusion direct sales system
Deployment:
eFusion was the appointed 3rd party sales channel agency for ABN Amro bank, Specialising in their consumer banking products such as personal line of credit and credit cards. Deploying 2 main sales channels on behalf of ABN Amro bank, efusion was one of the banks main sales contributors in their external Sales agency strategy
AMEX
American Express Bank
Objective:
To increase sales for bank products
Deployment:
eFusion was the appointed 3rd party sales channel for American Express Bank, specialising in their consumer banking products such as Personal Line of Credit, Personal Loan and Credit Cards in year 2004 and 2005.
DBS Bank
DBS Bank
Objective:
To increase sales for bank products
Deployment:
eFusion is the appointed 3rd party sales channel for DBS, specialising in their consumer banking products such as Personal Line of Credit known as Cashline and Credit Cards. Over the years of partnership with DBS, eFusion is also assisting POSB, a subsidiary of DBS, in telemarketing their Personal Loan to the consumers now.
standard chartered bank
United Overseas Bank
Objective:
To increase sales for bank products
Deployment:
eFusion was the appointed 3rd party sales channel for UOB Bank, specialising in their consumer banking products such as Personal Loan and Credit Cards in year 2004 and 2005.
standard chartered bank
Standard Chartered Bank
Objective:
To increase sales for bank products
Deployment:
eFusion is the appointed 3rd party sales channel for Standard Chartered Bank, specialising in their consumer banking products such as Personal Loan and Credit Cards. Deploying telemarketing as the main channel, Standard Chartered Bank managed to increase their market share, and be the leader in Consumer Banking Personal Loan division, greatly affirmed her position as one of the leading Bank in Singapore.  eFusion is the chosen partner of SCB now, and was awarded “The Chosen Partner” in 2007, and has also appointed eFusion to represent her in Corporate Banking division marketing Business Loan and Overdraft Facility.
 
The Hongkong and Shanghai Banking Corporation Limited
Objective:
To increase sales for bank products
Deployment:
eFusion is the appointed 3rd party sales channel for HongKong and Shanghai Banking Corporation, focusing on her Credit Cards and Personal Loan. Not only engaging telemarketing as 1 channel for customer acquisition, we are also HSBC chosen partner for all her roadshow events. eFusion has won numerous awards for being the most productive and “think out the box” agency from HSBC over the years. Constantly working closely with HSBC and be part of the overall success of HSBC third party sales channel.
   
  HSBC Trivia Quest
Objective:
To create treasure hunt and help increase sales and credit card applications online.
Deployment:
HSBC's Trivia Quest is an online contest which invites users to go on a treasure hunt-like adventure. There were a total of six trivia questions which will require users to navigate around the Singapore map in search of answers by spotting the correct location on the map. eFusion was tasked to develop the microsite and integrating the google map technology overlays to produce a fun yet simple hassle-free treasure hunt for HSBC's customers.
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